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Highest CPC Keywords and Best Adsense Niches [2021]

Highest CPC Keywords and Best Adsense Niches [2021]

Making money online can be quite hard, especially if you are looking to monetize your blog solely via ads.

To be a successful Adsense publisher you need a lot of traffic but you also need that traffic to engage with the ads that are being displayed on your site.

The adsense CPC that you get paid will depend on the topics that you write about.

In the world of blogging, you can either write articles that will compete for clicks that will pay a few cents or be strategic and write content that will pay the big bucks.

If you are serious about making money online with Adsense and building a successful business, I suggest you target these top paying keywords and industries.

Here are the top 10 highest paid Adsense keywords for 2020 (by industry/niche):
Insurance $59 CPC
Gas/Electricity $57 CPC
Loans $50 CPC
Mortgage $44 CPC
Attorney $48 CPC
Lawyer $43 CPC
Donate $42 CPC
Conference Call $42 CPC
Degree $40 CPC
Credit $38 CPC

Why do these Adsense keywords pay so much?
Because the companies behind the ads have a high customer value and can afford to spend a few hundred bucks to acquire a customer. It all boils down to their business economics.

So, how can you profit from this data and rake in thousands of dollars each month?
Let’s run through a hypothetical example.

You notice that insurance related blogs will carry a high CPC.
You then research a few keywords and find that “car insurance companies” pays decently well.

You get to writing the best article you can on car insurance companies
With an amazing on-page SEO, you are able to get your blog post high on google rankings,
You get a good amount of high quality organic traffic to your site, and then monetize into more Adsense revenue.

Which Adsense ads pay the most?
In addition to picking the best niche for adsense, you also have options as to which ad type to show. The options are:

1) text & display

2) matched content

3) in-feed 

4) in-article.

In my own experiments, I’ve found higher click through rates with native in-article ads. Those ads perform the best on any of my sites.